Software to energise businesses
Isoma is a suite of business improvement software which engages employees to continually improve their company. The name draws on “Isomers”, which are molecules with the same component atoms but arranged differently to create new properties. In the same way, Isoma energises employees to transform their company.
With the focus on engaging and energising people, I worked with bright colours and simple lines to create a system that was easy to understand.
Modular logos for a modular system
The icon grid can be rearranged to create a new icons for each Product and Module within the Isoma Suite. This reflects the theme of “Isomers” and how Isoma allows businesses to rearrange their components to add value.
Three core products make up the Isoma Suite. Graphically, the icons display the increasing complexity of each Product and combine to form the Isoma Suite icon. The modules are add-ons which contain extra functionality. Each was given an icon to abstractly represent their function, such as sending data between supplier and customer or duplicating enterprise business processes.
System Infographics
Isoma's many pages of functional documentation needed to be translated and clearly presented to potential customers. With a focus on accessibility, lean infographics allow customers to navigate their way around the system and understand which functions are tied to what software. This allowed Isoma and all its functions to be pitched by sales staff quicker and easier than ever before.
Software Redesign
Design simplified to remove clutter and excess options with a focus on key information being consistently displayed. Over 200 icons were created to maintain a consistent visual language for every function to facilitate ease of use. Scalable to work on both high and low resolution displays.
